3 Benefits of Website Development

Today, the internet is an integral part of an American’s daily life. Over 300 million people in the United States have access to the internet, with most of them using it for e-mailing and browsing search engines.

It’s safe to assume that many users go online to find new products and services, browsing through different websites and social media profiles. As a business, you need to impress target customers right from the get-go—within at least 50 milliseconds, to be exact.

Why this number? Research has found that it takes as short as 0.05 seconds for internet users to form an opinion on your website. That’s why it’s necessary for you to have a well-designed site, preferably with the help of a web developer in Houston.

How can your business benefit from website development? Here are three examples:

Create a better first impression.

If potential customers see that your online platform is unoptimized and unappealing, they are more likely to leave—and maybe never to come back again.

In fact, 94% of people have stated that  a substandard web design has led them to mistrust or reject a business. Another 93% have said that they left because of the slow loading times. You should hire a web developer in Houston to avoid these situations.

Post better quality content.

Are you having trouble creating original and high-quality content for your website? A web developer in Houston can also help you with that. They’re experts at devising the best content targeted specifically towards your customers. Soon, you’ll be able to increase brand awareness and stand out from the rest of your competition.

Generate more leads.

Search engine optimization is a new and effective way to increase your website’s traffic. An effective SEO strategy can raise your rankings and generate more leads, ultimately improving your overall sales.

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